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Title:Effect of management commitment to service quality on car-hailing drivers’ service behaviors : the case of GrabCar in Vietnam
Authors:ID Huy, Phuong Tran (Author)
ID Pham, Hong Chuong (Author)
Files:URL https://organizacija.fov.um.si/index.php/organizacija/article/view/684
 
.pdf RAZ_Huy_Phuong_Tran_2021.pdf (1,37 MB)
MD5: A02C2D9A2A54DA9038B885F8562F5246
 
Language:English
Work type:Unknown
Typology:1.01 - Original Scientific Article
Organization:FOV - Faculty of Organizational Sciences in Kranj
Abstract:Background and Purpose: Management Commitment to Service Quality (MSCQ) has been found to positively predict employee’s service quality and service behaviors in different service industries. In the context of sharing economy, the relationship between company and service providers is different from traditional employment relationship. For car-hailing service, drivers are mainly classified as contractors rather than employees. It is, therefore, necessary to understand whether MSCQ influences drivers’ service quality in a car-hailing context. Design/Methodology/Approach: Data were collected from 214 GrabCar drivers in Vietnam using online and offline survey. Partial Least Squares Structural Equation Modeling (PLS-SEM) was used for data analysis. Results: The findings suggest that three dimensions of MCSQ, namely reward system, technology support and organizational support exert significant direct impact on drivers’ service behaviors. In addition, job involvement plays an intermediary role in the relationship between MCSQ and service behaviors. Conclusion: This study expands previous research on MCSQ to the car-haling service and confirms the role of job involvement as an important mechanism to improve service quality provided by drivers. Due to the characteristics of the company-service providers’ relationship in the sharing economy, the mechanisms through which MCSQ influences providers’ service performance need to be investigated in further details.
Publication date:01.01.2021
Year of publishing:2021
Number of pages:str. 131-146
Numbering:Vol. 54, no. 2
PID:20.500.12556/DKUM-96289 New window
UDC:005.6:656.1(597)
ISSN on article:1318-5454
COBISS.SI-ID:125638403 New window
DOI:10.2478/orga-2021-0009 New window
Publication date in DKUM:16.12.2025
Views:128
Downloads:3
Metadata:XML DC-XML DC-RDF
Categories:Misc.
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Record is a part of a journal

Title:Organizacija : revija za management, informatiko in kadre
Shortened title:Organizacija
Publisher:Moderna organizacija
ISSN:1318-5454
COBISS.SI-ID:610909 New window

Licences

License:CC BY-NC-ND 4.0, Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International
Link:http://creativecommons.org/licenses/by-nc-nd/4.0/
Description:The most restrictive Creative Commons license. This only allows people to download and share the work for no commercial gain and for no other purposes.

Secondary language

Language:Slovenian
Title:Vpliv zavezanosti vodstva k kakovosti storitev na vedenje voznikov pri storitvah vožnje : primer GrabCar v Vietnamu
Abstract:Ozadje in namen: Znano je, da zavezanost vodstva h kakovosti storitev (Management Commitment to Service Quality - MSCQ) pozitivno vpliva na kakovost storitev in ravnanje zaposlenih v različnih storitvenih panogah. V kontekstu ekonomije delitve se odnos med podjetjem in ponudniki storitev razlikuje od tradicionalnega delovnega razmerja. Pri storitvah vožnje so vozniki v glavnem izvajalci in ne kot zaposleni. Zato je treba razumeti, ali MSCQ vpliva na kakovost v kontekstu storitve vožnje. Metodologija: Anketirali smo 214 voznikov GrabCar v Vietnamu z uporabo spletne in klasične ankete. Za analizo podatkov je bilo uporabljeno modeliranje strukturnih enačb z delnimi najmanjšimi kvadrati (PLS-SEM). Rezultati: Ugotovitve kažejo, da tri razsežnosti MCSQ, in sicer sistem nagrajevanja, tehnološka podpora in organizacijska podpora, močno vplivajo na vedenje voznikov pri storitvah. Poleg tega ima zaposlitev posredni vpliv v razmerju med MCSQ in vedenjem voznikov. Zaključek: Ta študija razširja prejšnje raziskave o MCSQ na storitev vožnje in potrjuje vlogo zaposlitve kot pomembnega mehanizma za izboljšanje kakovosti storitev, ki jih zagotavljajo vozniki. Zaradi značilnosti odnosa med podjetjem in ponudniki storitev v ekonomiji delitve je treba podrobneje preučiti mehanizme s katerimi MCSQ vpliva na kvaliteto storitev ponudnikov.
Keywords:management, upravljanje kakovosti, cestni prevoz, delitvena ekonomija, sodelovalne platforme, Vietnam


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  1. Organizacija

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