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Title:Zeleno zavajanje in kriminaliteta : diplomsko delo visokošolskega študijskega programa Varnost in policijsko delo
Authors:ID Tišler Doblekar, Tara (Author)
ID Dobovšek, Bojan (Mentor) More about this mentor... New window
Files:.pdf VS_Tisler_Doblekar_Tara_2026.pdf (820,90 KB)
MD5: 1B7A07E5FDBAAEBFCFABAB2A20039137
 
Language:Slovenian
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:FVV - Faculty of Criminal Justice and Security
Abstract:Diplomsko delo obravnava zeleno zavajanje z vidika varnostnih ved in kriminologije. Pojav ni zgolj etična problematika trženja, temveč prerašča v sistemsko obliko korporativne kriminalitete. Analiza temelji na kvalitativnem pregledu sekundarnih virov, kot so akademske literature, zakonodajni dokumenti in poročila Evropske komisije. Zeleno zavajanje izhaja iz kombinacije finančnih spodbud trga, regulativnih pomanjkljivosti in informacijske asimetrije med podjetji in javnostjo. Statistični podatki za leto 2024 kažejo globalni upad incidentov, a hkrati 27-% povečanje resnejših prevar v Evropi in Severni Ameriki, kjer podjetja namerno prikrivajo kršitve standardov ESG. Nezaupanje potrošnikov je razširjeno: 91 % jih dvomi v resničnost okoljskih trditev blagovnih znamk. Po podatkih Evropske komisije je 53 % takih trditev nejasnih ali zavajajočih, 40 % pa jih ni podprtih z nobenimi dokazi. Teoretični okvir zelene kriminologije pojav umešča med oblike škodljivega ravnanja, ki pogosto presegajo klasične pravne meje. Zakonodajni odziv zajema Direktivo (EU) 2024/825 in predlagano Direktivo o zelenih trditvah, ki uvajata sankcije do 4 % letnega prometa podjetja. V slovenskem poslovnem okolju področje urejata ZVPot-1 in Zakon o varstvu potrošnikov pred nepoštenimi poslovnimi praksami, vendar so bila podjetja le redko sankcionirana. Učinkovito omejevanje zelenega zavajanja zahteva vključitev okoljske etike v temeljne varnostne sisteme, zavezujoče standarde korporativnega poročanja in okrepljeno sodelovanje med regulativnimi organi.
Keywords:zeleno zavajanje, korporativna kriminologija, korporativna kriminaliteta, standardi ESG, diplomske naloge
Publication status:Published
Publication version:Version of Record
Place of publishing:Ljubljana
Place of performance:Ljubljana
Publisher:T. Tišler Doblekar
Year of publishing:2026
Year of performance:2026
Number of pages:IX f., 34 str.
PID:20.500.12556/DKUM-97934 New window
UDC:343.9:502.12(043.2)
COBISS.SI-ID:283890179 New window
Publication date in DKUM:07.07.2026
Views:210
Downloads:11
Metadata:XML DC-XML DC-RDF
Categories:FVV
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Licences

License:CC BY 4.0, Creative Commons Attribution 4.0 International
Link:http://creativecommons.org/licenses/by/4.0/
Description:This is the standard Creative Commons license that gives others maximum freedom to do what they want with the work as long as they credit the author.
Licensing start date:28.04.2026

Secondary language

Language:English
Title:Greenwashing and criminality
Abstract:This thesis examines greenwashing from the perspective of security studies and criminology. The phenomenon in not merely an ethical issue in marketing, but has evolved into a systemic form of corporate crime. The analysis is based on a qualitative review of secondary sources, such as academic literature, legislative documents and European Commission reports. Greenwashing stems from a combination of market financial incentives, regulatory shortcomings and information asymmetry between companies and the public. Statistics for 2024 show a global decline in incidents, yet a 27 % increase in more serious frauds in Europe and North America, where companies are deliberately concealing violations of ESG standards. Consumer distrust is widespread: 91 % doubt the veracity of brands’ environmental claims. According to European Commission data, 53 % of such claims are vague or misleading, while 40% are not supported by any evidence. The theoretical framework of green criminology classifies this phenomenom as a form of harmful conduct that often transcends traditional legal boundaries. The legislative response includes Directive (EU) 2024/825 and the proposed Green Claims Directive, which introduce penalties of up to 4 % of a company’s annual turnover. In the Slovenian business environment, the field is regulated by ZVPot-1 and the Consumer Protection Act against Unfair Commercial Practices, but companies have rarely been sanctioned. Effectively curbing greenwashing requires the integration of environmental ethics into core goverance systems, binding corporate reporting standards, and strenghtened cooperation amog regulatory authorities.
Keywords:greenwashing, corporate criminology, ESG standards, EU legislation, crisis of confidence


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